Social media is not necessarily as easy as it sounds, but it still works.

Stand out by being extraordinary at the ordinary. Simple ways to improve the customer experience.

Innovation is critical, but be sure you listen.

My favorite ways to connect via social media

Your customers are screaming. And you aren’t hearing them. It’s time to change that.

So how does someone like me find these enlightened leaders and special organizations? Social Media.

Controlling the (Facebook) Message How is social media affecting those hired to shape their clients’ public image? By Tricia Despres Chicago public relations executive Danielle Wiley was a social media expert long before the rest of the world knew how to tweet. For years, she worked as a copywriter and an information architect. When blogs [...]