I don’t even remember what day it was, officially. I guess it was hardly official. I decided to incorporate on my own last year in July. In the year since, here’s what I’ve learned.
So here we are, 2 days out, and I feel…dare I say it?…relaxed. The showroom manager just called to reinforce the idea that they do everything. “We want you to sit back, relax and have fun.”
Clean, usable forms, good functionality, and sometimes even nice bells & whistles. So while USABILITY may be high, USER EXPERIENCE often is not.
What’s the difference?
You’re hiring fast. You’re growing with your customer base. And some customers are starting to notice some changes. These customers rarely tell you directly until it’s a problem.
I like the tone and approach of finding people who “get” them by reaching out to those who already do.
A wise friend once told me that relationships are like banks…you can only make withdrawals if you’ve deposited enough. The same is true for customer relationships.
NOT connecting with customers. This tweet is basically the Twitter version of “Let me transfer you.” Click.
In Step 1 I covered how identifying the parts of exploration were vital. Now, let’s talk about what you do once you’ve determined what you’re examining.












